How to get free gifts with broadband
You can make your broadband switch that much sweeter if you keep your eye out for special free gift offers. At Broadband Genie, we work hard to track down the best deals for new customers. On this page, you'll find tips for getting a great bargain and other things to bear in mind.
Can I get rewards when I sign up to a broadband deal?
Yes you can, and they're everywhere. Many broadband providers offer rewards to entice you to take up their services. They cover everything from gift cards and gadgets, to cold hard cash.
But it isn't quite as simple as it seems. Rewards exist with the sole purpose of making a deal seem more attractive. The promise of ‘free stuff!’ is one of the oldest sales tricks in the book, and the lure can be hard to resist - especially when an offer is only available for a limited time. But a free gift doesn't automatically make the deal better value, and it certainly doesn't guarantee that it's the right deal for you.
Yes, some rewards come in the form of cashback or a bill credit. These make your broadband cheaper and are definitely worth having - but only if it makes the deal better value than you can get elsewhere. And then there are the other types of reward, whose value is harder to work out. A free case of wine is a lovely gift that many people would enjoy. But is it worth committing to an 18-month contract for?
If you're still at the stage where you're comparing broadband offers, you need to work out exactly how much the reward is worth to you - if anything - and in some cases you should ignore it altogether.
And remember that rewards don't just come into play when you're comparing different providers. Some broadband suppliers will offer you a bigger and better reward if you choose to take a more expensive package.
What kind of rewards can I get with a broadband deal?
Here are the broadband offers typically up for grabs:
- Amazon & high-street vouchers - shopping gift cards with the freedom to choose where you spend. Popular choices include retailers such as Sainsbury’s, Tesco, John Lewis and M&S.
- Prepaid credit cards - BT and Plusnet Reward Cards, spend almost anywhere
- Cashback or bill credit – reduce your monthly cost or get money back
- Gadgets – occasional tech freebies like TVs or games consoles
- Streaming offers – discounted or bundled TV services like Netflix
- Free months - Some providers offer to make your first few months free to motivate you to make the switch. These deals tend to come around during special sale events such as Black Friday.
Genie Tip:
Some deals let you choose your reward – so go for the one that’s most valuable to you.
Which broadband providers offer the best free gifts?
Most major UK broadband providers run reward promotions. Here’s a round-up of the best deals we've seen in Broadband Genie's comparison tables this year. Can find anything as good? Keep your eyes peeled - offers change daily!:
- BT - Reward cards up to £100
- Sky - Shopping gift cards worth up to £120
- Virgin Media - Bill credit up to £120 or £50 Just Eat Vouchers for Student Broadband
- Vodafone - Shopping vouchers for Tesco, Sainsburys, Amazon.co.uk or M&S up to £180
- Plusnet - Reward cards up to £75
- Rebel Internet - Amazon gift card worth up to £10
Genie Exclusive
Look out for bonus vouchers and special rewards only available through Broadband Genie.
How to spot the best special offers
- Look at the ‘effective monthly cost’ - Click ‘Full Details’ to see how much the reward saves overall (includes any mid-contract price rises and upfront costs)
- Don’t be distracted by flashy offers – Always compare speed, value, and features
- Choose rewards you’ll actually use – Prepaid cards are usually more flexible than store-specific vouchers
- Check the broadband contract length – Longer deals usually mean better gifts, but only if you’re happy with 18 or 24-month contracts
Example: A £28/month deal with a £100 gift card might be better value than a £25/month package with no extras.
You can always keep up to date with the latest broadband deals by bookmarking our broadband rewards and cashback page.
Compare Broadband with Free Gifts
Tips for claiming your broadband free gift
Claiming rewards isn’t always automatic. To avoid missing out:
- Read the terms carefully when you sign up - make sure you understand the time limits
- Wait for your service to go live
- Look out for emails with claim instructions
- Note any deadlines – usually 30–90 days to claim
- Activate reward cards if needed
- Spend them before they expire
Genie tip: You might also wish to take screengrabs of the offer, or keep emails and other promotional material, in case of a dispute.
When will my provider send my gift?
Free gifts such as vouchers, cards and gadgets will typically be sent a few weeks/months after the service has been activated. Because of the time some providers can take to confirm eligible sales, we advise this process could take up to 120 days. But it's often a lot quicker!
However, discounts and cashback in the form of bill credits will be applied at the appropriate time. Again, make sure to read the small print to get an idea of the time frames.
Need help? Our voucher guide explains it all in detail.
What free gifts are available now?
You can always keep up to date with the latest broadband deals by bookmarking our broadband rewards and cashback page.
Here are some of the best free gift offers available at the moment:
FAQs about broadband rewards
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What broadband has the best free gifts right now?
Vodafone and Sky often have the biggest rewards – but it changes weekly. Use Broadband Genie's postcode checker to compare offers and switch broadband with confidence.
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How do I claim my gift?
Most providers email you with claim steps after activation. Bill credit is automatic, but others need a manual claim. For full details, read our guide: ‘how to claim broadband rewards, cashback and free gifts’.
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What’s better – cashback or a reward card?
Cashback cuts your bill; reward cards feel more like a treat. It depends how you want to spend it!
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Can I use a Reward Card anywhere?
Yes – most are Mastercards, usable online and in shops. Just remember to activate and spend them before expiry.
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Do I get a free Wi-Fi router too?
Yes – all providers include a free router for new broadband customers. Some may charge postage.
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When will I get my free gift?
It can sometimes take up to 120 days to receive a gift. If you haven’t received it within this time, check your spam folder or get in touch by emailing [email protected].
Expert tip: get the best deal and a reward
Don’t settle for a slow or overpriced broadband deal just because there’s a freebie attached. Always compare:
- Pick a broadband speed that suits your home
- Compare total costs, including setup costs, not just monthly prices
- Choose perks you’ll actually benefit from
Enter your address now to find the best new broadband + free gift offers in your area. Grab a great deal with a little extra.
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What home broadband speed do I need?
ADSL/Standard broadband (10Mb) – For 1 user or light internet use
Basic fibre (35Mb) – Ideal for 2–3 devices online
Faster fibre (65Mb) – Works for 4–5 simultaneous devices
Full Fibre / Virgin Media (100Mb+) – Great for busy homes with 6+ devices
Want more info? See our broadband speed guide.