Key Takeaways: NOW TV and Broadband Deals
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Understanding NOW TV Broadband Packages
NOW (powered by Sky) uses the BT Openreach network.
The majority of UK homes can choose from the following NOW packages:

Superfast Broadband
- Average download speeds of 67Mb
- The only option for those without access to full fibre
NOW Full Fibre 75
- Average download speeds of 75Mb
- Good for comfortably streaming in HD

- Speed: 75Mb avg. speed
- Set-up cost: £0
- Contract: 24 months
£23 per month
Prices may rise during contract
NOW Full Fibre 100 - Editor’s Choice
- Average download speeds of 100Mb
- Best for busier homes, with multiple users online at once

- Speed: 100Mb avg. speed
- Set-up cost: £5
- Contract: 24 months
£25 per month
Prices may rise during contract
NOW Full Fibre 300
- Average download speeds of 300Mb
- Best for heavier users in large households who play online games, stream music or download large files

- Speed: 300Mb avg. speed
- Set-up cost: £0
- Contract: 24 months
£30 per month
Prices may rise during contract
For more help choosing the right package, read our ultimate guide to broadband speeds.
Adding a TV package
No satellite dishes are required and it’s a full streaming service. But that does mean, if you live in a larger home, you’ll benefit from faster internet speeds.
You can add on a Sky Stream TV package during your checkout process.
For an extra £15 per month, you can get access to:
- Over 100 channels on Sky Essential TV
- A Netflix subscription
- discovery+
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Getting NOW TV deals without a broadband service
You can sign up to NOW TV memberships with a standalone subscription. This is a great option if you’re with another provider, that doesn’t offer TV bundles.
There are several low-cost or flexible plans available. You can stream these channels on over 60 compatible devices including FireTVStick, Google TV, Playstation and TalkTalk TV boxes.
Several membership plans are available, including 1-day or rolling monthly memberships to access Sky Sports channels. These include:
Entertainment- Access to Sky and HBO’s dramas and comedies
- Entertainment and Sky Cinema bundle available from £6.99 a month
Hayu
- Stream US reality shows Free 7-day trial available
- Stream new blockbusters or old favourites on Sky Cinema
Sky Cinema
- 12-month or rolling monthly contracts
Sports
- Stream every Sky Sports channel
- 12-month, 30 days or temporary 24-hour access
Adding calls
When you sign up, you’ll have the option of adding a few different landline call packages. Pay As You Talk calls are included as standard. Or you can sign up to dedicated call packages, all with a 24-month minimum term.
- Talk Evenings & Weekends (from £8 per month)
Unlimited evening and weekend calls to UK mobiles
- Talk Anytime (from £17 per month)
Unlimited calls to UK mobiles and landlines
- Talk International (from £18 per month)
Unlimited calls to UK mobiles and landlines, plus 50 worldwide destinations

- Speed: 67Mb avg. speed
- Set-up cost: £0
- Contract: 24 months
£40 per month
Price may rise during contract

- Speed: 100Mb avg. speed
- Set-up cost: £5
- Contract: 24 months
£42 per month
Prices may rise during contract

- Speed: 75Mb avg. speed
- Set-up cost: £0
- Contract: 24 months
£40 per month
Prices may rise during contract
Upgrading your router
As standard, NOW customers are sent the Sky Broadband Hub. But during checkout, you have the option to upgrade to the Sky WiFi Max Hub (Wi-Fi 6).
As well as an improved performance, this gives you guaranteed speeds for every room in your home, or your money back.
For more help deciding whether this is worth the upgrade, visit our guide to NOW Wi-Fi routers.
NOW TV Promotions and Discounts
It’s quite rare for NOW to offer gift cards and other sign-up incentives to new customers. However, if there are any special offer deals, we’ll post them on our NOW Rewards page.
Sky regularly includes free gifts to new customers. Before you sign up, you should compare your options. You will be given the choice to swap to the alternative Sky package in your checkout.

- Speed: 150Mb avg. speed
- Set-up cost: £0
- Contract: 24 months
Rewards:
£23 per month
Price may rise during contract

- Speed: 67Mb avg. speed
- Set-up cost: £0
- Contract: 24 months
Rewards:
£23 per month
Price may rise during contract
What are the benefits of NOW?
What are the main reasons you should consider NOW?
- There are no download or speed limits on any of the NOW packages
- Typically a little cheaper than Sky
What are the drawbacks to NOW?
What possible downsides should you be aware of before you sign up?
- Mid-contract price hikes mean a £4 per month price rises every March.
- Smaller choice of packages than Sky Broadband
- Fewer rewards and incentives for new broadband customers than Sky
- No longer any short-term broadband contracts
Customer experiences with NOW Broadband: is it any good?
We make it easy for you to read reviews from previous NOW customers. Find out more about customers satisfaction, customer service, speed satisfaction and reliability.
You can also ask others about their experiences on the Broadband Genius Community forum.
FAQs
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Do you need a satellite dish to get NOW TV?
Just like Sky Stream, you don’t need to install a satellite dish to access NOW TV's services.
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Is NOW WiFi Unlimited?
All NOW Broadband deals come with totally unlimited downloads, with no fair use caps or traffic management.
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How much is NOW Broadband?
The prices for NOW are pretty reasonable, and it’s a smart choice if you want to stay flexible. Expect to pay a base rate of around £24-£31 per month for your broadband, depending on your chosen speed. Then, the extras are up to you!
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Does NOW broadband use Openreach?
Yes. But NOW Broadband also delivers its services to some limited homes in the UK using the Cityfibre network.
Switching to NOW
Things to consider before you sign up
- How many people will be using your broadband for streaming, downloading and gaming?
- Are you a student, or do you live in short lease accommodation?
- Do you want premium TV channels without a long-term commitment?
- Do you want to watch TV on your phone or tablet?
- Do you make a lot of landline calls?
It’s easier than ever to switch providers. Thanks to One Touch Switch, your existing provider will get notification of cancellation once you complete a checkout. You don’t need to call and cancel yourself. Just be aware, if you’re still in contract, and you choose to switch early, you will need to pay an early termination fee.
When you click through to the checkout on NOW, you will get two options: to stick with NOW or opt for Sky.
It’s worth us pointing out that Sky offers a switching credit to new customers. This means you can get payment towards any early exit fees. NOW doesn’t offer this.
For more help, read our guide ‘how to switch broadband and get an amazing deal’.
Ready to switch? Check and compare deals available to you at your exact address with our quick postcode checker.